Senior Manager, Healthcare Vertical Marketing

The Opportunity

The Senior Manager, Healthcare Vertical Marketing position with NetMotion Wireless is a critical role for all marketing and communications activities. Directs the development of NetMotion Wireless marketing programs within the healthcare segment. Responsible for the assessment and implementation of channels, alliances, strategic partners, promotional programs, lead generation and product requirements. You will report directly to the Vice President of Marketing. This position is based in Seattle, WA and includes a base salary, full benefits, stock options, and a bonus plan.

The Company

NetMotion Wireless(r) is the industry-leader among mobile VPN solution providers. Formed by the merger of NetMotion Wireless and Padcom, NetMotion Wireless is the largest dedicated provider of mobile VPN solutions in the industry. Mobility XE, the company's flagship product, enables hundreds of thousands of mobile workers in nearly 1200 enterprises worldwide to get connected and stay connected, to critical business applications over wireless networks. With such outstanding technology, NetMotion Wireless has received more than 20 product awards, including an Editor's Choice designation from Network Computing and VPN Customer Trust 2006 Award from Info Security Products Guide. Learn more about NetMotion Wireless by visiting http://www.netmotionwireless.com.

The Culture and Work Environment

In this role you will be working with very talented colleagues who have a passion and a background in developing and selling superior products. NetMotion has been noted as a top company to work for and it shows in our strong team environment. The Company hires people who enjoy the work that they do, encouraging them to contribute and develop professionally, while allowing them to balance their personal life in the process. Employees appreciate working in a smaller company while having a large, personal impact in our growth. The Company values diversity in its work teams and is committed to equal opportunity and providing an equitable workplace.

Responsibilities

1. Lead the planning, designing and implementation of healthcare business plans. Is responsible for setting the strategic direction with regard to healthcare. Develops the 2-year market growth strategy.
2. Oversee market analysis to determine and size market opportunities by segment, identify target customers and track market share.
3. Monitor competitive activity and identifies targeted requirements for products and programs.
4. Define vision, strategies, and tactics for achieving market share goals.
5. Work with Product Management to define, justify and develop products that meet the needs of the healthcare market.
6. Establish partnerships and develop appropriate channel strategies in conjunction with the business development team and channel sales.
7. Develop the marketing, communications and public relations plans in conjunction with business development, sales, public relations and marketing communications.
8. Assemble training materials, tools, webinars, etc, to aid in the training of sales channels as well as customer education and Web strategy.
9. Interface with and communicate to all parts of the company to ensure maximum participation in the evolving healthcare market strategy
10. Identify strategic partners and build relationships with these partners
11. Be the company's spokesperson for the healthcare market; attend/speak at internal and external events; and, own the analyst relationships within healthcare.

Qualifications

In this position, you must be able to hit the ground running in order to have an immediate and needed impact. To do this you must have a solid understanding of marketing communications based upon experience. In addition to this you will have:

• 7 - 10 years experience in marketing or business development.
• 5 to 7 years experience in healthcare (preferred)
• 5 to 7 years experience in technology marketing (preferred)
• Minimum of three to five (3 - 5) years of Web marketing experience.
• Proven communication, interpersonal and leadership skills in a diverse work environment
• Strong written and speaking skills
• An undergraduate degree
• MBA or advanced degree (preferred)
• Knowledge of the wireless computing industry (preferred)
• Bachelor degree in marketing, business or a related discipline
• Must be comfortable with public speaking
• Professional maturity, good judgment, leadership potential and strong communication skills are essential
• Travel approximately 20-30%

If you think this role fits you, then we want to hear from you!

Please contact us at NetMotion Wireless: resumes@nmwco.com.

Physical Requirements

This position requires the manual dexterity sufficient to operate phones, computers, and other office equipment. The person in the role must communicate clearly using the English language to accurately convey information and be able to hear at normal speaking levels both in person and over the telephone. Vision correctable to 20/40 is required to review written materials.

This job description does not imply that these are the only duties to be performed. Individuals occupying this position will be required to follow any other-related instructions and to perform any other job related duties requested by their supervisor.

To perform this job successfully, individuals must be able to perform each essential duty and meet the physical requirements satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.

NetMotion Wireless is an Equal Employment Opportunity Employer.